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Item #:
130338439
So What?: How to Communicate What Really Matters to Your Audience
Item #:
130338439
GHS 489
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Product Details
- Supercharge your success by answering the one question everyone cares about, So What?: How to Communicate What Really Matters to Your Audience contains practical techniques, examples, and exercises proven with thousands of winning salespeople, straight from Mark Magnacca, one of the world’s leading sales consultants. It’s tough, but true–the people you’re trying to communicate with, sell to, or convince don’t really care about you. Nor do they care what you’re offering them–until they understand exactly how it’ll benefit them. If you recognize that one hard, cold fact–and you know what to do about it–you’ll make more money, achieve greater success, and even have more fun! Magnacca shows you how to answer the “So What?” question brilliantly, every time–no matter who’s asking it or what you’re trying to achieve. This book will transform the way you communicate: You’ll use it every day to get what you want–in business and in life!
| Publisher | FT Press |
| Publication date | May 14, 2009 |
| Edition | 1st |
| Language | English |
| Print length | 160 pages |
| ISBN-10 | 0137158262 |
| ISBN-13 | 978-0137158263 |
| Item Weight | 5.6 ounces (158.76 grams) |
| Dimensions | 5 x 0.4 x 7.9 inches (12.7 x 1 x 20.1 cm) |
Product Description
So What?: How to Communicate What Really Matters to Your Audience
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Customer Questions & Answers
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Question:
What can I expect to learn from this book?
Answer: You'll learn how to communicate effectively and engage your audience by answering the pivotal 'So What?' question. -
Question:
Who is the author of this book?
Answer: The author is Mark Magnacca, a renowned sales consultant with proven techniques used by successful salespeople. -
Question:
How will this book benefit my business?
Answer: By mastering the art of communication, you'll increase your sales success and strengthen relationships in business and life.
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GHS 489
Order now and get it around Tuesday, September 15
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Features & Benefits
- Learn to communicate effectively with your audience.
- Discover the powerful 'So What?' question to drive engagement.
- Gain practical techniques and exercises from a top sales consultant.
- Transform your communication skills for increased success.
- Unlock the key to making your audience care about your offers.
- Achieve greater success and have more fun in your interactions.
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